SEO Consultant
& Web Visibility
Aix-en-Provence
A freelance strategy, backed by the quality of a boutique agency. In Aix-en-Provence, Paul Cézanne left his mark on history. What if your business left its mark on Google?


Your favourite SEO consultant, expert in digital strategy and business development
My mission: Build or manage websites designed to generate traffic, convert visitors into clients and support a business's growth over the long term.
With over 10 years of experience in business development, including 4 years at the American group IAC, I understand what a business needs: attracting clients, convincing them and keeping them. Trained by a former Google employee, Sylvie Grézaud, I work across an entire digital project: showcase sites, e-commerce sites, landing pages, content strategy, blog articles, product sheets, SEO optimisation and visibility management. I support professionals from all backgrounds: craftsmen, shopkeepers, self-employed professionals, therapists, doctors, dentists, lawyers and many more. And because being visible isn't enough, I invite you to discover my passion throughout this page.

Jodie-LAPAILLERIE / SEO summit paris 2026
I'm ambitious
And I'm aiming for 1st place on Google.



I'm invested in your project, and my clients talk about it.
Aurelia Poher
il y a 4 mois
Superbe expérience avec JWL Marketing, j'ai beaucoup appris sur ce monde obscure du marketing digital et de la stratégie numérique grâce à Jodie. Elle est très pédagogue et a les outils pour avoir des résultats concrets.…
Angelique Fustier
il y a 6 mois
Jodie m'a accompagnée pour développer mes compétences en développement commercial, notamment pour m'orienter davantage vers le B2B alors que j'avais surtout une expérience en B2C. Elle explique avec beaucoup d'exemples, …
luc issartel
il y a 4 mois
Je recommende jodie Après un audit pour mon projet de lancement d'entreprise dans le BTP, j'y vois aujourd'hui beaucoup plus clair par rapport à mes concurrents, ma région et mes priorités. Il ne me reste plus qu'à déblo…
Emmanuelle Clouet
il y a 6 mois
J'ai eu la chance de bénéficier d'un bilan offert par Jodie de JWL Marketing et je ne peux que recommander ! Cette experte SEO m'a proposé un bilan complet de mon entreprise, en analysant ma visibilité en ligne et mon ré…
jean-michel pagano
il y a 7 mois
J'ai fait appel à Jodie pour développer la visibilité de mon projet musical, car je ne savais pas par où commencer. Grâce à son audit marketing, on a pu voir les canaux que j'utilisais et ceux à prioriser, et elle m'a ap…
Tristan Wehrle
il y a 10 mois
Je créer des sites web sur mesure depuis + 4ans et je suis passé par les plus grandes écoles comme Epitech, donc j'ai vu beaucoup de profils, mais collaborer avec Jodie a été une vraie révélation. Elle est passionnée, cu…
COEUR LAVANDE
il y a 9 mois
Jodie nous a accompagné avec efficacité pour mettre en place nos outils de communication interne et optimiser notre fiche google my business. Grâce à ses conseils nous informons mieux nos adhérents, valorisons une image …
Andrée Pouchol
il y a 9 mois
Jodie est très compétente dans son domaine , son approche et ses explications sont claires et accessibles même pour moi qui ne suis pas une experte en informatique. Elle m'a proposé grâce à un devis précis des actions ci…
Christine BONNET
il y a 10 mois
JWL MARKETING, Jodie a su mettre en lumière mes valeurs, créer des supports clairs, rassurants et ludiques. Du conseil et les outils pour mieux appréhender mes partenaires. Un vrai gain de temps et d'énergie pour moi. Je…
Jean-Claude BENARD
il y a une semaine
Je recommande Jodie à 100 %. Elle a créé ma fiche Google Business. Grâce à son travail, j'ai commencé à recevoir des appels via ma fiche Google. Et ça, aujourd'hui, je peux le prouver, parce qu'elle m'a appris à gérer c…
Verdi Events
il y a 3 semaines
Je recommande vivement JWL Marketing pour la qualité de son accompagnement et son professionnalisme. En tant que fondatrice de Verdi Events, basée à Paris, j'ai particulièrement apprécié son écoute, sa disponibilité et s…
Nathan MILLé
il y a un mois
Je recommande vivement. J'ai fait appel à JWL marketing pour mieux comprendre le SEO. Jodie m'a accompagné sur les pistes à suivre pour ma petite entreprise. C'est rassurant d'avoir quelqu'un qui accompagne de façon pers…
Sarah Z
il y a 3 mois
J'ai participé à un atelier collectif avec Jodie où elle nous a partagé son expertise en SEO/GEO pour aller au-delà de l'esthétique d'un site internet en l'optimisant pour le transformer en un outil marketing performant.…
I know your market in Aix-en-Provence.
Audit your Google profile live
We open your profile together, a tab opens, come back here and answer the questions while looking at it.
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want to receive your full diagnosis and a free audit of your Google profile?
A city of art, law and university life at the heart of Provence, Aix-en-Provence charms its visitors year after year without ever losing its authenticity. Life is good in Aix-en-Provence. We live to the rhythm of cicadas, colourful markets and the scent of lavender. Culture blends with shows and music and dance, inspiring restaurateurs, shopkeepers and craftsmen every day.
But in a city as dynamic as it is demanding, this richness belongs to the real world. On Google, the rules are different. The digital world has no scent, no flavour, no shopfront to draw people in. Today, speaking Google's language has become essential for 100% of inbound sites. More than 85% of consumers search online before walking into a shop.
I analyse your market before building your site.
An entrepreneurial vision of tomorrow. You may already have experienced this situation:
- Your provider talks about traffic, but never about leads or revenue.
- You receive reports full of data without knowing which actions to prioritise.
- Your site attracts a few visitors, but the quote requests don't follow.
The problem isn't always your visibility. Often, it's the absence of a strategy. For me, SEO has only one goal: to grow your business and generate sales opportunities. Before working on keywords, I analyse your market, your competitors, your offer and the searches made by your future clients in Aix-en-Provence. The goal is to identify the opportunities that can genuinely impact your revenue.
See the audits
I study Google searches made by real users.

Hiring an SEO consultant in Aix-en-Provence isn't about chasing the top spot on Google at any cost. It's about building a machine capable of attracting the right prospects at the right time. With 10 years of sales experience, including 4 years at IAC (Travaux.com), the undisputed global leader in lead acquisition and online project capture, I master the exact mechanics for generating qualified leads. My one and only goal: turn your website into a real business driver.
In Aix-en-Provence, the market shows no mercy and local SEO requires surgical analysis. By combining the most aggressive American sales strategies with sharp local SEO, we only target the search intents and queries that are most profitable for your business.
I optimise your entire digital ecosystem: your website, your semantic content and your Google Business Profile to trigger as many calls and quote requests as possible. I support independent professionals, craftsmen and SMEs in Aix-en-Provence who refuse to just make up the numbers and want to turn Google into their best online salesperson.
I optimise your Google Business profile.
Your Google listing is often the first point of contact with a future client. I optimise it so it inspires trust, ranks higher in local searches and generates more calls, visits and quote requests. I work on every detail: information, categories, services, photos and strategic keywords. You benefit from a stronger local presence to attract qualified prospects right when they're looking for your services.

I build a custom website for you.

Every project is built around your real needs, with no generic template or off-the-shelf solution. Depending on the content, features and complexity of the site, development can be done in HTML or with more advanced technologies such as Next.js to deliver the best possible performance. On delivery, you receive a PDF certification detailing the technical optimisations carried out and the best practices applied. The goal is to provide you with a site that's fast, secure, scalable and built from the start with Google visibility in mind.
Discover the serviceI convince Google that you're the best in Aix-en-Provence.
Because no two businesses work the same way, I take the time to understand your activity before defining an SEO strategy. From the historic centre of Aix-en-Provence to Puyricard, Les Milles to La Duranne, through Jas-de-Bouffan, Val Saint-André, Pont de l'Arc, Corsy, Célony or Beauregard, I travel to discover your environment, analyse your market, identify your targets and understand what your future clients expect. This immersion lets me build a coherent digital marketing strategy, improve your search engine positioning and develop lasting visibility on Google. Every action is based on an analysis of your industry, your competitors, your keywords and your client journey to attract qualified traffic and generate new contacts. And when distance doesn't allow for an in-person meeting, video calls naturally take over to build a strategy tailored to your goals together.

Jodie-LAPAILLERIE / AI 2026
I travel anywhere in France
And in Aix-en-Provence, I come to you at no extra travel cost.

In Aix-en-Provence, the digital market is accelerating. Independent professionals, shopkeepers and SMEs keep growing in number… and Google visibility has become a real matter of survival. Not just against local competitors, but also against agencies offering standardised services, freelancers who deliver a one-off PDF audit with no follow-up, and businesses that finally invest in SEO and gain the edge. Aix-en-Provence has a dense and varied economic fabric: traditional soap makers, high-tech companies, calisson makers, restaurateurs, artisan bakeries, self-employed professionals... So many sectors where Google is the first point of contact.
My approach is different. I start by understanding your business, your margins, your ideal clients. Together we build a strategy that targets high-intent keywords — the ones that attract prospects ready to buy. Freelance, I'm your single point of contact. Fast decisions, rigorous execution, zero turnover on your account.
I support
dynamic partners in Aix-en-Provence
I like to surround myself with entrepreneurs who share the same values: commitment, closeness and a will to help others move forward. That's the case with Nathan, founder of Dynamitz, who helps project owners structure their business and define their positioning.
We work on complementary topics with a shared goal: helping entrepreneurs build solid foundations before growing their visibility and client acquisition.
Because a high-performing strategy always starts with solid foundations.


